Your Website. Your Inventory. Fully in Sync.
Publish available firearms to your website with one click. Accept FFL transfer requests online. Take sell and trade requests with an instant value estimate. Let customers check their transfer status without calling. All on your existing web hosting.
Dealer website features
Live Inventory Catalog
Available firearms appear on your website as soon as you publish them. When a firearm sells, it disappears automatically — no manual updates.
Online Transfer Requests
Customers submit FFL transfer requests through a form on your site. The request shows up in your transfer queue inside FFL Command Center.
Instant Sell / Trade Estimates
Customers submit sell, trade, or consign requests with photos and get an instant preliminary value estimate on the spot. The lead and that same estimate land in your review queue inside FFL Command Center.
Customer Status Tracker
Customers can check the status of their transfer online — "FFL Sent," "Firearm Received," "Ready for Pickup" — without calling your shop.
No New Hosting Required
The module runs on your existing GoDaddy or cPanel web hosting. We integrate with what you already have — no new accounts, no new monthly fees.
What Your Customers See
How We Connect It to Your Website
Compatible Hosting
Requires PHP 7.4+ on your hosting account. WordPress sites are compatible. Squarespace/Wix are not.
In DepthA Dealer Website Is Not a Generic Store Website
The usual advice for a small retailer is to put the catalog on a hosted storefront and take orders online. A licensed dealer cannot do that with firearms. A firearm cannot be checked out and shipped to a customer's door. The transfer has to go to a licensed dealer, and the Form 4473 and background check happen in person.
So a dealer website has a different job. It exists to show what is genuinely in stock right now, to take transfer requests and sell-or-trade leads without a phone call, and to let a customer check on their transfer without tying up your counter. This module does those things and stops there, on purpose.
What Publishes, and What Never Does
Publishing is per item and opt-in. A firearm appears in the public catalog only when you mark it published, and any item can be held back from the web entirely while still being tracked normally in inventory. Consignment pieces, customer property, and anything you would rather not advertise stay off the site.
What never leaves your PC matters just as much. Bound book entries, Form 4473 data, customer identity information, and acquisition sources are not published anywhere and are not part of the feed your website reads. The public catalog carries the item, the price, and the photos, and nothing that belongs in a federal record.
Transfer Requests Without the Phone Calls
Incoming transfers are one of the most phone-heavy parts of running an FFL. A customer buys online, then calls to ask whether you will accept it, then calls to ask if it arrived, then calls to ask when it can be picked up.
The transfer request form moves the first of those onto your website, where the customer enters the shipping dealer's information and the firearm details, and the request lands in your transfer queue inside the software. The status tracker handles the rest: a customer can look up where their transfer stands without dialing your shop.
Sell and Trade Leads With an Instant Estimate
Customers can submit sell, trade, or consignment requests with photos and receive an immediate preliminary value estimate. The lead and that same estimate arrive in a review queue inside FFL Command Center, so you can see exactly what the customer was told before you respond.
The estimate is preliminary by design. It gives the customer a realistic starting number instead of silence, without committing you to a price before you have handled the firearm.
It Runs on the Hosting You Already Pay For
The module installs onto your existing cPanel or GoDaddy hosting as a small set of PHP files. There is no extra monthly platform fee and no third-party cloud sitting between your inventory and your visitors. The pages are styled to match the site you already have rather than replacing it.
Because the inventory feed is served from your own hosting, your catalog stays up as long as your website does, and you are not depending on a vendor platform staying in business.
What the Module Does Not Do
It is not an e-commerce checkout. There is no shopping cart and no card payment for firearms on the public site, because that is not how a compliant transfer works. It also does not sync listings to third-party marketplaces. GunBroker sales can be recorded in the software for your books, but the module does not post listings or pull orders from any marketplace automatically.
Saying that plainly is more useful than implying otherwise. If what you need is a full online storefront with cart checkout for accessories and ammunition, that is a different product, and the buyer's guide covers which systems include one.
Inventory module → · Point of Sale module →
See the Website Module in Action
We demo the full publish-to-web workflow and show your current site integrated during the demo call.